B.Com 3rd Year Principle of Marketing Online Test

109, In UNCTAD IX which system was launched to promote world trade among developing countries:

108, “Most favoured Nation Treatment” is the fundamental principle of____

107. Which one of the following is not globalisation:

106, The organisation whose primary purpose is to provide financial and technical assistance for the development of poorer countries is the:

105, Which of the following is not in ‘ASEAN’ grouping

104. Which one of the following is not the basic needs according to ‘Maslow’:

103, Which one of the foreign entry method has maximum risk but maximum potential reward?

102, The study of human population in terms of size, density, location, age, gender, occupation and other statistics is called:

101. SLEPT” Stand for:

100. The technologial environment refers to new technology, new product and new market, which one is not  the part of technological Environment

99. Which of the following is not a part of privatisation:

98. Which is the right sequence of a stage of Internationalisation:

97, Which one is not the technique of Environmental analysis of international marketing.

96, When an importing country sets limits on the amount of goods it will accept in certain product categories it is called

95. Which of the following is not the part of external international marketing Environment:

94, The process of collecting information about International External Environment is___

93. Capitalist, Communistic and Democratic are the types of:

92. E.P.R.G. framework has been given by____

91. In ‘E.P.R.G.’ framework “Ethnocentric” means____

90. MNC are often associated with which of the following.

89. The function of financial Leverage is:

86. Recently Finance Minister declare M.E.P. different product. What does it mean:

85. Which is not the “direct advantage” of Internationl Trade on economic development:

84. ETOP Stands for

83. Gallup and Robinson Test” is related to:

82, Which of the following is not the activities of Public Relation Department:

81, Which Statement is not true:

80, ____is a bilateral trade agreement between two nations, under which a nation imports from another country on the condition that other country will import product of same value from the first country:

79,  ___is the payment method most often used in international trade which offers the exporter best assurance of being paid for products sold the internationally:

78. Key factor that control global marketing is:

77, The word O.G.L. (Open General Licence) is related to which of the following option :

76, There are four categories of export house. Which one require to export maximum amount

75, Pricing Strategy is an important part of fixing the international price. Which of the following is not the part of price strategy:

74, “Skimming the Cream” Strategy is also known as____

73. Is not the part of “export price quotation”:

72, “Rolls Royce” an international car company uses which of the following distribution channel formats:

71. The main source of supply of Foreign Exchange is____

70. Costs that does not vary with production or sales level is called___.

69. Sale of a good abroad at a price which is lower than the selling price of the same goods at the same time in the same circumstances at home is called____.

68, A form of tax which is levied on the value of each of the processes carried out by a business is called:

67, Portfolio Investment is a form of foreign investment. Which one of the following is not the part of portfolio Investment?

66. Foreign Exchange transactions are controlled by:

65, Methods of allocating advertising budget for international firm are given below. Which one of the following is not method of budget:

64. D.E.P.B. stands for:

63. Government of India established its first Export Processing Zone at in 1965?

62. , A company faces several decisions in International marketing. The first of these decision is_____,

61, 4 P’s Stand for_____>

60,  ____is the starting point for the entire marketing programme of a nation:

59. Which of the following is not the characteristic of ‘International brand’?

58. An international marketing philosophy “a good product will sell itself is characteristic of___

57. Which is not the barrier of “advertising standardization”?

56. Which is a bundle of utilities consisting of various product features and accompanying services.

55. Which is not the part of “international promotion policy’?

54. Which one is not the export promotion agency in India?

53. International business models are:

52. The major advantage of survey research is its.

51. Global presence of gaint multinational corporations is evidence for the existence of globalisation.

50. Segmenting markets by using attitudiral and behavioural characteristics is__

49. The last stage in the selling process is the stage:

48. Which one of the following is not the part of Cultural Environment?

47, The full benifit from international trade/marketring is possible when:

46, There are many types of organisational forms. Which of the following is not a type of organisation form:

45. “Hard Currency” means:

44, For the development of infrastructure in our country Government of India develop “B.O.T.” model. What BOT means:

43. Which one of the following is not the Industrial Association of India:

42. Assertion A: “Green Card” gives certain privileges to the card holder.

Reason R: Green card provide Automatic custom clearance.

41, The first and important environmental force to be monitor in International business is:

40. Which of the following is one of the major force that a business firm must monitor in International business:

39, International marketing environment can be best defined as:

38. Which of the following is a part of the study of political environment?

37. Which of the following force helps in shaping people’s standard of living?

36. Which of the following force helps to understand the environment of a particular region?

35. All of the following are an important component of the political environment except:

34. To a marketer understanding of culture is important because:

33, Which of the following is a trend of political legal environment?

32. Which of the following is not a demographic variable market segmentation?

31. Which of the following is not included in the dimension, in which a market cluster can be profiled?

30. Which of the following is considered a first step in identifying the market segment:

29. Which of the following statement is false in defining niche marketing?

28, International marketing environment consists of which of the following?

27. All of the following are not a part of the macro environment of International business except:

26. All of the following are not a part of the micro environment of International business except.

25. Purchasing power of an ndividual depends upon which of the following:

24. All of the following are a determinants of purchasing power of an individual except:

23. Language-the media of communication is an important component of which of the following:

22. A concept which encompasses different values, customs and different norms is called:

21. Which of the following variable is not included in the demographic environment?

20. Anthropological factors, which influences international marketing operations belong to:

19. The factors which indirectly affect the international business operations of a business firms are:

18. The factors which directly affect the International business operations of a business firm are:

17. Which of the following is not included in the P’s marketing mix?

16, The concept of multinational corporation is associated with which of the following?

15. A study of EPRG Frame work stands for which of the following:

14, In which type of orientation/Attitude a multinational company never identify itself with a particular country:

13, In which of the following attitude-oriented, the emphasis is given to the host countries for employing top managers and for taking international marketing decisions:

12, In which of the following attitudes/Orientation, the emphases is given to the home market for International decision making and other business activities:

11. Which of the following is not a major trade organisation?

10. Which of the following is not included in the term SWOT analysis of a multinational corporation:

9. Which of the following is not included in the major of international marketing environment?

8, Today’s thrust for growth in International from which of the followings?

7, Which of the following is not a business offer for at company to enter into foreign market?

6. The term Quota is associated with:

5. Which one among the following is a formulated obstruction in the way of international government marketing.

4. Which of the following is not a element of international marketing.

3. Which of the following term define international marketing?

2. Indirect exporting is suitable when:

1, Frenchising is also known as: